How to create an effective SEO Landing Page- Web Development Services

Many businesses even after having a website do not perform well. Reason being is the lack of a good search-optimized landing page for effective search visibility. Landing pages are basically the web page of a website that a user “lands on” when clicking a hyperlink on another web page typically from blog, articles or advertisements which helps in converting visitors into leads through a primary call to action. If you too have a business website but lacking with a good landing page or want to revamp your website to give a modern and interactive touch then you must approach the best company who specializes in Web Development Services.

In this blog, we shall take a look at the essentials of having a good and winning SEO Landing Page:

1.   Headlines aligned with intent

The primary concern should be to gain and stop the attention of the target audience. So the headlines on the landing page should be aligned with the intent which means readers should be attracted by the content structure through graphics, headers, headlines, bold elements etc. The best way to grab the attention the visitors is by keeping the headlines crisp, specific and clear.

2.    Content type and queries

If you want to convert the visitors into customers, it is important that you provide appropriate content that contains queries to help users with the quick decision of whether to read the rest of your content or not. You can also mention some offers or discounts that will spur an instant visually connection and confirm relevance. Video and high-quality images work well in convincing your target audience.

3.    Let your landing page clearly define your business

Your landing page should offer an effective quick scan to answer who, what, and why to opt for your brand?

To attain a good user engagement, a quick scan of the landing page should give the visitor the answers to the following:

•    What you do?

•    What is your brand?

•    How your services/products can help them?

•    Why should they stay on the website?

4.    Your content should be shareable!

By this we mean, don’t miss the opportunity wherein you can inspire your audience to share a piece of information on their Social Media. Make sure to integrate your landing page with Social Media channels (Facebook, Twitter, LinkedIn, Pinterest and Google+).

These were some of the steps in which an effective SEO landing page can be created. At infiCare, we ensure that our client’s landing pages are fully optimized for SEO. Our experts use the latest tools and techniques for high-quality web design and keyword research ensure that you’ll rank on Google’s search engine results beating your competitors. If you wish to learn more about web developmentservices, drop us your queries at managers@infiCaretech.com. You can also connect with us on Skype (ID- infiCare5)